Fewer is Sometimes Better

When it comes to platform building we can all get depressed. Why don’t I have more followers on Instagram? Or, why don’t my blog posts get more likes?

We all get frustrated by this at one time or another. We all have the desire to be more popular, more sought after, or even just more known. (Let’s face it, we all feel discouraged when our only frequent visitors are our grandmother, sister, and best friend.)

But what if we’re simply looking at it wrong? What if fewer is better and it’s our mindset that needs to change? What if a handful of followers is better than hundreds?

Okay, okay. Before you call me crazy and click off this post, just hear me out.

Think about it for a second. What if you did have a thousand followers but none of them truly cared about your blog? You get no more likes than you did with less followers and even fewer comments. Now, while I doubt that would be exactly the case, do you get the point I’m trying to make?

Just because you have more followers, does not mean you will have more views. Not if they don’t care.

Now let’s say you only have a handful of followers and half of them are your close friends. These are people that truly care about you and want to see you succeed. They’re the ones who are going to like every post and comment frequently.

These are the people who care about you.

Those followers are worth gold. They are the ones who will truly matter in the end. Because when you’re finally ready to publish a book, the people who didn’t care about you in the beginning won’t care about you now.

That’s why sometimes fewer is better. That’s why I would rather only a handful of followers if that handful really care about my success and what I’m doing. Those are the ones that matter.

Maybe this was a bad analogy or maybe I didn’t explain it good. But I hope you understand what I’m trying to say. Don’t feel discouraged if you don’t have many followers right now, not if those followers really care about you. And if they don’t, maybe you should work on engaging them more and making friends out of them instead of empty faces.

The more they care about you, the more they care about what you’re doing and the books you’re going to publish. And, in the end, that’s how you get more followers.

Your turn!

Do you ever get discouraged about your amount of followers? Do you feel like they truly care about you and your success? Do you think they would be excited if you published a book?

Blessings, Allyson